Showing posts from March, 2013

VP of Marketing Serge Gojkovich Departs Grindr / Blendr, Launches the ZaPamti Agency Specializing in Mobile App Marketing

Serge Gojkovich, former vice president of marketing at Grindr and Blendr, today announced his company departure and unveils the launch of his new agency, ZaPamti (pronounced "za-pom-tee"), providing a full range of services specifically tailored to startup apps and companies looking to tap into the mobile market. Utilizing a robust network of more than 50 established copywriters, designers, and developers, ZaPamti offers marketing, creative, public relations, media buying, social media and technical resources designed to introduce new and old brands to the mobile space.
Gojkovich, who left his country of Serbia with his parents and brother when he was only 1 year old, named his firm ZaPamti after the Serbo-Croatian word for “remember.” ZaPamti’s essential mission is to provide stellar brand identity-building and other marketing/PR services for clients who wish to launch new apps, migrate their websites to mobile or just make a splash in niche communities such as the LGBT ma…

Pink Banana Media eNewsletter - March 2013

E-Mail Newsletter - March 2013:: What's New in 2013 :: - LGBT Influencers Network
Unleashing the Power of the Gay & Lesbian Community Online's Message to the Gay & Lesbian Community
Are you OUT THERE on Social Media?
Make your hashtags count!

Earn Special Deals and Perks
for Commenting, Liking, Tweeting and Sharing!
Free Weekend for 2 and other Giveaways & Offers

Are you posting updates about your life on Facebook, LinkedIn, Twitter and more? Are you uploading and sharing photos on Pinterest and Instagram? Do you create videos and share on YouTube? If so, then this site is for you!'s Message to the Business Community
Leverage the Power of Individuals, their Interactions and their Relationships!
Meet the INDIVIDUAL as the NEW MEDIA in 2013
The LGBT Influencer as a MEDIA POWER of ONE!

Introducing one of the first websites dedicated to harnessing the power of online LGBT influencers, providing a true WIN-WIN for both our members and for you,…

LGBT Marketing Conference New York - April 12, 2013

Community Marketing and Pink Banana Media’s 6th Annual Gay & Lesbian Marketing Conference will be held on April 12, 2013 at the Kimpton Eventi Hotel, New York City.
Date: April 12, 2013 - 9:00 AM to 6:00 PM
Address: 6th Ave. @ 30th St., New York, NY
Venue: Kimpton Eventi Hotel

Community Marketing, Inc. and Pink Banana Media have announced a full-day educational and networking conference for business leaders interested in growing their LGBT market share. The 6th Annual Gay & Lesbian Marketing Conference follows successful national and regional programs held by the organizers throughout the country over the past several years. Participants from the New York City region, as well as across North America are invited to attend the conference.

Discount Registration $245 until March 15th
Click Here for Conference and Registration Information

A One-Day Gay MBA: Whether you are a long-time LGBT market expert or new to the segment, you will attain valuable insights and approaches int… and the GLBT Expo Challenge - #Gay2DayNYC

All of us here at Pink Banana Media / are excited for this upcoming weekend, where we'll be launching our new site,, at the GLBT Expo in New York on March 9th and 10th, 2013 at the Jacob Javits Center.

What we're launching is a unique marketing campaign that combines social media with the real world, using smartphone technology and QR Codes along the way.

This campaign is completely geared for mobile phones, and thus what can be seen online is simply a summary of what the user will be experiencing at the event itself.  Each QR Code links to a mobile page that is set up with a participating exhibitor's social media accounts for quick following and/or liking of their Facebook, Twitter, etc.  It also is set up to encourage the event attendee to seek out other “social media stations” throughout the show where they can scan each QR Code to earn points… basically we’ve incorporated a bit of a scavenger hunt and with some mobile gaming techniques, all des…

Social Media, the LGBT Community and the Role of Influencers in 2013

The title of our presentation at the 6th Annual LGBT Marketing Conference in New York on April 12th will be Social Media, the LGBT Community and the Role of Influencers in 2013.

As social media continues to evolve and grow up, it is becoming more and more ingrained into our daily lives, with Facebook being the dominant social media website most folks spend the most time with.

We will cover some of the more advanced topics in social media marketing today, including the role social media plays in our online search results with Google and Bing.  We’ll also spend more time discussing the evolution of LinkedIn and how their advances in social media technology have really set the bar higher in terms of where folks go online to learn and discover topics based on their field of interest in the business-to-business world.

Lastly, we’ll be discussing the ever-evolving role, and the power of, the individual in today’s online media world.  Those individuals with something to say and with an audi…