Pink Banana Media & LGBTBrandVoice.com

LAS VEGAS (April 27, 2012) – As a long-time advocate of the lesbian, gay, bisexual and transgendered (LGBT) community, Caesars Entertainment is proud to host the inaugural Girl Bar Dinah Shore Weekend in Las Vegas at Planet Hollywood Resort & Casino and Flamingo Las Vegas . “Girl Bar Dinah Shore Weekend has become a ‘must a ttend’ event for the lesbian community and has a committed group of followers,” said Richard Brower , director of LGBT marketing for Caesars Entertainment. “As the only casino company with a 100% on the 201 2 Human Rights Campaign Corporate Equality Index, our commitment to the LGBT community is strong. We are delighted to serve as hosts for the event’s Las Vegas debut and look forward to a long-lasting relationship with the Girl Bar and the Truck Stop Girlz Dinah Shore event founders.” In addition to presenting Girl Bar Dinah Shore Weekend 2012, Total Vegas recently served as a sponsor of White Party Palms Springs April 6

:: LGBT Marketing, Advertising & Social Media PR :: Integrating blogs, photos and videos with social media distribution via LGBT websites, link postings and status updates on Facebook, Twitter and more… In today's world, we reach our customers by creating innovative, engaging content that makes people take notice. Long gone are the days when it only took press releases, print ads and email campaigns to reach people. Now it takes much more as our customers cannot escape media, it is literally everywhere and the choices people have to consume advertising are seemingly endless. At Pink Banana Media , we see that more of your customers are choosing to consume media online via social networks more than any other type of website. Searching is now even more social as Google, Bing and Yahoo incorporate Twitter trends and place blogs and Facebook pages very highly within their results. So how does your company get to the top of that list? The key is content and with Pink