Posts

Showing posts from June, 2009

Gay Business Report - July 2009

Image
In this issue: Understanding the Business Use of Twitter
It’s all in the tools that lay “on top” of Twitter, illuminating those millions of conversations per hour and allowing the “crowd” to take the lead in journalism.
It’s no secret we’re living history as we speak when it comes to the technological advances in social network marketing we’re seeing today. One often heard quip is “can’t it all just stop for a little while so that the rest of us can catch up!?” Well, as we all know, it’s not going to stop, and ever since the recent Iranian Election coverage on Twitter.com, it’s clear there is definitely SOMETHING going on, but what that “something” is can be a challenge to wrap one’s head around....

Thus, the power of one’s "Tweets" is not in tracking click-throughs of each individual Tweet, but rather posting something worth "ReTweeting" and spreading that information far and wide...

Tips & Tricks:? Shooting Photos at Events
Photos are definitely VIRAL in the social…

Understanding the Business Use of Twitter

Image
It’s all in the tools that lay “on top” of Twitter, illuminating those millions of conversations per hour and allowing the “crowd” to take the lead in journalism.
It’s no secret we’re living history as we speak when it comes to the technological advances in social network marketing we’re seeing today. One often heard quip is “can’t it all just stop for a little while so that the rest of us can catch up!?” Well, as we all know, it’s not going to stop, and ever since the recent Iranian Election coverage on Twitter.com, it’s clear there is definitely SOMETHING going on, but what that “something” is can be a challenge to wrap one’s head around.Google knows there is something there... over the past few years, Google has become one of the top destinations online users go to when they want multiple sources of up-to-the-minute news, and they want it first! Google’s method, of course, is in their superior algorithms scouring the web for top news content as it happens. But with this…

NGLCC Conference in Seattle - May 2009

Image
I just returned from the NGLCC Conference in Seattle these past few days... it was a roaring success, and larger than it ever was with companies ranging from UPS to Office Depot to Wells Fargo Bank and many, many more global companies continually making outreach and great strides in embracing the GLBT business community. It also had a very strong contingent from the local community, led by Louise Chernin of the local GSBA (www.gsba.org).
The event began Wednesday evening with a GSBA Mixer at the top of the Space Needle in downtown Seattle. I missed this but everyone who attended found it to be an incredible experience and a great start to the week's events.
The main events began Thursday morning and continued on with a variety of educational workshops throughout the next few days. I had the opportunity to do a workshop on social network marketing to the GLBT community, which seemed to go over very well and was standing room only. The best part of this was the interactivity of t…