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Showing posts from December, 2008

Finances, The Recession and Generation Y

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I'm not sure if you have heard, but it seems as if we are in the middle of a bad economy. Chances are you have heard and have an opinion about it. All over the mainstream and not-so-mainstream media outlets, people are weighing in about investments, currencies and credit. The markets are under analysis and people are giving a million suggestions on how to deal with the situation. Unfortunately, one key demographic is blatantly absent from a lot of these discussions. Young adults are not often brought into discussions relating to finance for a variety of reasons. The most critical reason being that a lot of college students and recent graduates simply do not have enough accumulated wealth or savings to be a part of the target market many financial institutions are soliciting. Regardless of the reason, younger people, me included, feel like nobody is speaking to them. To further this stigmatization, gay and lesbian youth are pushed even further away. The general feeling in the busine...

Spotlight on NewGayTravelGuide.com

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Over the years, quite a few gay travel websites have come along, with some emerging as real leaders in this strong GLBT niche market.  Very few, however, have managed to keep up by utilizing some of the latest technology online today including travel social networking, online video and blogs.   NewGayTravelGuide.com , however, is one of those exceptions.  Starting out as a single blog covering the GLBT travel market, the folks at NewGayTravelGuide.com ( Michael Snel l and Derrick Sorles of Chicago, IL) have developed an entire network of GLBT travel blogs covering such popular destinations as Puerto Vallarta, Palm Springs, and of course, their home town of Chicago itself. Providing daily GLBT travel articles on their sites was one of the more important aspects of how they've gotten started.  Their articles are of the breadth and quality that has earned this team the opportunity to be included on a variety of destination's GLBT media familiarization trips, including one recent ...

Integrating Blog Content on your Website from an RSS Feed

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Use DHTML or XML to integrate your blog, as well as photos and video on your website One of the top questions I receive, after “should I do a blog” is “how do I best integrate the blog into my website?” This report is intended to fully answer that question. Managing content properly on a website has been a challenge since the first websites came online in the mid-90s. Originally, if you wanted your website’s content updated or changed, you sent the changes to your web designer and waited until he or she was able to make the changes manually, in HTML format, for you. Then, along came content management systems, some expensive and customized and some simpler and off-the shelf. With content management, an administrator could set it up so that select writers could submit fully formatted articles online. The article information, along with photos, would be saved in a database format (MySQL, MS Access, etc.) and programmed to display on the web site, without the writer having to know an...

December 2008 Gay Business Report

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In This Issue Integrating Blog Content on your Site via an RSS Feed Use DHTML or XML to integrate your blog, as well as photos and video on your website ...the attractiveness of using a blog for content management goes way beyond its ease of use and the ubiquity of its experienced user base of writers. Blogs are interactive! They allow your readers to interact and comment on any of the blog postings, and other readers can then interact and comment with each other as well. Blogs are also very structured in terms of how they store content and thus very easy for search engines to index and include in various search results. Since the blog will more than likely be pointing back to your company's main website, the increased search engine exposure should result in increased traffic to your website... Spotlight on NewGayTravelGuide.com Over the years, quite a few gay travel websites have come along, with some emerging as real leaders in this strong GLBT niche market. Very few, however, h...